‘Scroogled’ marketing campaign as illustration of old-style Microsoft marketing strategy. “We at Icertis believe that we will continue to thrive and innovate, only if we listen, learn and collaborate with the best brains in the community. Learn the opportunity around SQL Server end of support for SMBs. You can get started with Wizikey Now! Google and the Google Logo/Google Ads Logo are registered trademarks of Google Inc. Facebook and the Facebook logo are trademarks of Facebook Inc. We’ve partnered with Revolut to help you save money on your Google, Facebook, and Microsoft ad spend. Thus, it’s time to don your creative thinking hat. They can be used to create buzz for your company and renew public interest in your existing products or services. Steve Woodgate, the SMB Social Media Community Manager from our customer Microsoft, also shared how they utilised the application to expand reach for their content and assets, as previously content had limited reach to the end user, the customer. With the Freight Index launch, it generated over 16-20 mentions distributed over 2 peaks. Keep an eye out for actionable tips and tricks. Each year, around 20,000 people take time out to attend the UK’s biggest marketing event, the B2B Marketing Expo, to gain expertise from companies like Microsoft. Facebook Sit tight for everything you need to know about this exclusive seminar – including how to reserve your seat. Supply chain management is also boosting both production and sales results. You can add it to your personal schedule here. Call Center Representative - Full Time 2nd Shift - LeafFilter North, LLC - Hudson. It takes planning, strategy, flawless implementation, and continued optimisation, but it can be done. Microsoft's new Surface Pro 6 is available for the first time in a matte black finish, a colour palette that, Microsoft's "Real people" campaign shares authentic stories from everyday people around the world who are making an impact in their, For International Women's Day, tech giant and McCann launch yearlong multiplatform effort to encourage girls to pursue STEM ambitions, In a campaign reminiscent of "touch the truck" competitions, Xbox challenged eight contestants to survive 24 hours on a billboard. A good example of this use of PR in India was when Udaan, India’s fastest unicorn launched UPI payments. Udaan is an online marketplace which connects manufacturers and wholesalers with retailers. In Sophie’s talk, there’s some impressive statistics about businesses who use inclusive marketing, as well as case studies you can compare to your own business. These included the likes of Microsoft Azure Blockchain. See how Adzooma’s AI technology can get the most out of your Google, Facebook and Microsoft Ads with our free trial. Explore campaigns. Earn cashback on every £ you spend and unlock a host of other perks and discounts. “A lot of B2B businesses today are local, and so cash is still a big component. Use customizable marketing and sales content. Rivigo, a tech-enabled logistics company launched a National Freight Index (NFI) in an attempt to bring transparency to the logistics industry. We us cookies to improve your experience on our website. Responsive ads automatically adjust to accommodate the sizes and shapes of native ad formats. Your product/service can definitely be amazing and win customers on its own steam. Save time, save money, and get the tools and support you need to reach your customers. It creates recall for your customers. Inspire customer confidence with a customized logo that showcases your Microsoft partnership. The Microsoft Partner Network is making it easy for you to find professional, personalized marketing resources that will help you to market your business. Experiential Marketing Summit: October 19-23, 2020, Esports Business Summit: October 27-29, 2020, Bridging The Gap With Through-Channel Marketing Automation, Chief Marketer’s 2020 COVID-19 Marketing Outlook Report, Creating Consistent Brand Experiences in Inconsistent Times, Bridging the Gap: Interview with Nick Mason on Next-Gen Content Strategies, The New CX Wave: Automate Your Lifecycle Marketing, Microsoft Launches B2B Campaign Targeting Retailers, Amex, Visa Deals Will Speed B2B Digital Payments, Marketers Prioritize Personalization, Leverage AI, Numerous Data Sources: Report, Nielsen Developing Identity Resolution Solution for 2021, Brands Fall Short of Adequate Omnichannel Experience During Pandemic, Gartner Research: 60 Percent of Martech Leaders Expect Budget Cuts, What the Consumer Privacy Rights Act Means for Marketers, Cigna, First Entertainment Credit Union and Papa Murphy’s CMOs Talk Marketing Trends, SAP Customer Data Platform to Launch Globally in November, Marketers on Fire: EVP Global Chief Marketing Officer for Cigna Kristen Lauria, Oracle and Microsoft Introduce Enhanced AI Capabilities for Customer Data Platforms, Salesforce Customer Data Platform Set to Launch in October, Google and Reddit Offer New Tools for Advertisers, Gartner Analyst Q&A: Martech Innovations in the COVID-19 Era, Creating a Unified Content Strategy: Insights for B2B Marketers, Gartner Survey: CMOs’ Optimism Toward Recovery From Pandemic at Odds With CEOs’, TikTok, Roku, Snap: Highlights From the 2020 Newfronts, Programmatic Ad Spend Increasing: Three Strategies for Marketers During COVID-19 Recovery, CMO Chat: Mastercard, Ally Financial, NerdWallet on What Makes a Successful CMO, The Pivot: Accelerated Migration to Remote and Digital in B2B Marketing, How Marketers Can Prepare for a Cookie-less Future, How OOH Advertising Might Play Out Post-Pandemic, Social Media Marketers: LinkedIn Features to Consider for B2B Engagement, Test-and-Learn Methodology: Five Considerations for Marketers, Report: Majority of B2B Marketers to Continue Investment in Data Quality in 2020, Six Tips for Engaging Audiences with Virtual Experiences, How Ecommerce Technologies and In-Store Experiences Can Enhance the Shopper Experience, Kraft Macaroni & Cheese Faces Backlash for ‘Send Noods’ Social Promotion, Papa Murphy’s CMO Talks Social Media Strategy, Promotional Activations and Pandemic Pivots, HBO Enlists 100 Influencers in Social VR Experience for ‘Lovecraft Country’ Series, Google Rolls Out Ad Tools for Marketers to Reflect COVID Behaviors, Marketing Director - HomeServices Of Iowa - West Des Moines, IA. Dream 11 is India’s most popular freemium fantasy sports platform. Wizikey offers PR & Media Solutions to individuals, businesses, organizations & journalists in India. This activity generated good media traction with around 8+ media mentions. Check out our full terms and conditions of service and our privacy policy. Hence, we put together a list of best PR campaigns done by B2B companies in 2019, to inspire your PR activities. It saw participation from over 10,000 developers and coders. Thus, knowing freight rates in real-time helped all stakeholders involved. BII receives an average of  4-5 media mentions per week. The report—which is being promoted via blog posts on PSFK.com and social media posts on LinkedIn, Facebook and Twitter—notes that retailers with fully-integrated IT warehouses are out producing non-integrators by 20 percent, largely because of improved data access. This allows them to decide what content they publish to their followers and on which social networks. United Kingdom, $object.data_map.sender_name.contentclass_attribute.name, $object.data_map.email.contentclass_attribute.name, $object.data_map.subject.contentclass_attribute.name, $object.data_map.message.contentclass_attribute.name, The Association of Business Information and Media Companies, eZ Publish™ CMS Open Source Web Content Management, B2B Decision-making: Understanding the process, B2B lead generation blogs – a how-to guide, Anti-Predictions for B2B Marketers in 2015, B2B Publishers At Dawn: The Battle To Stay Relevant, 3 Clever Ways B2B Marketers use Advertising to Drive Revenue, How Microsoft collaborates with sales partners to engage B2B customers. Join Microsoft's Sophie Sarin as she discusses the company's view on diversity and inclusion in marketing. Microsoft advertising, marketing campaigns and videos . Microsoft Audience Ads reach hundreds of millions of unique monthly users in the U.S. alone. Therefore, this was good as compared to the average of 0-1 media mentions per week. “As the world continues to become more diverse, inclusion is more critical to every brand and organization across the globe.