[citation needed]. Because brewing is a natural process, values are approximate and may vary slightly. Stella Artois is a Belgian pilsner of between 4.6 and 5.2 percent ABV which was first brewed by Brouwerij Artois (the Artois Brewery) in Leuven, Belgium, in 1926. They have used notable film directors such as Jonathan Glazer. The original 1926 bottle label inspired the design, which replaced a 1960s design. Stella Artois is now owned by Interbrew International B.V. which is a subsidiary of the world's largest brewer, Anheuser-Busch InBev SA/NV. An example of this can be seen in the advertising campaign for Stella Artois Cidre, in which the tag-line "C'est cidre, not cider" is used, although this cider is produced in Zonhoven, which also lies in the Dutch-speaking Flemish Region.[16]. The original UK strength of Stella Artois was 5.2% and 4.8% from 2008 till 2020. [8] First sold in the winter season, it eventually became available year-round, with exports into the broad European market commencing in 1930. Do Not Sell My Personal Information. Stella Artois 5% – 24 CANS. Stella Artois has been associated with film in the UK since 1994, organising events, sponsoring television, and hosting a website. Gluten-free and crafted with natural flavors, Stella Artois Cidre is the perfect go-to-summer drink. Home Alcoholic Beverage Beer Imported Beer. The campaigns began with a series of advertisements based on the 1986 French film Jean de Florette, directed by the British duo Anthea Benton and Vaughan Arnell, moving on to other genres, including war films, silent comedy and surrealism. and In the U.S., Stella Artois is currently sold at 5 percent ABV. [14] In the United States, Stella Artois is imported and distributed by Anheuser-Busch. That year, Taylorbrands founder David Taylor created a new package design, bottle design, and shape. Stella Artois 5% – 24 CANS – Marché Turenne. [15] For the Hungarian market, Stella Artois is brewed in Bőcs, Hungary, by Borsod Brewery, under licence from InBev. ALCOHOL % 4.5% BY VOLUME CALORIES 180 PER 12 FL. Stella Artois (/ˌstɛlə ɑːrˈtwɑː/ STEL-ə ar-TWAH) is a Belgian pilsner[1] of between 4.6 and 5.2 percent ABV which was first brewed by Brouwerij Artois (the Artois Brewery) in Leuven, Belgium, in 1926. Previous product. [citation needed] Production was halted for a period when operations were suspended during World War II. Kronenbourg 1664 5.0% - 6 CANS. Stella Artois Cidre is a full-flavored, European style cider with a subtle sweetness and a delightful dryness. . Our first-ever beer brewed especially for Summer, You must be of legal drinking age to enter this site, © 2020 Anheuser-Busch Companies LLC, STELLA ARTOIS, St. Louis, MO 63118.. By submitting this form, you agree to be bound by the In 2012, AB InBev lobbyists, Portland Communications, were exposed in a political scandal in the United Kingdom, when a member of the Labour opposition party pointed out that the company, then owned by Tim Allan, a former advisor to ex-Prime Minister Tony Blair, was trying to remove the expression "wife beater" from this Wikipedia article. The label also shows medals for excellence awarded to Brouwerij Artois at a number of trade exhibitions in Belgium in the 19th and 20th centuries. [5], In 1708, Sébastien Artois became head brewer at the Den Hoorn brewery in Leuven, a brewery established in 1366. Yeast is also an ingredient used in the fermentation process, but almost all of it is removed before packaging. In the 1980s and 1990s, the Stella Artois advertising slogan in the United Kingdom was "Reassuringly Expensive". In 2004, Interbrew was part of the merger creating InBev, and by 2006, total annual production volume of Stella Artois exceeded one billion litres. That same year, a lower-alcohol version, Stella Artois 4%, was introduced in the UK market. The UK television advertising campaigns became known for their distinctive style of imitating European cinema and their leitmotiv inspired by Giuseppe Verdi's La forza del destino. Gluten-free and crafted with natural flavors, Stella Artois Cidre is the perfect go-to-summer drink. [10][11] In 2011, a cider, Stella Artois Cidre, was launched. Click here Initially, brewers Whitbread launched Stella in the UK with advertisements featuring the slogan "Stella's for the fellas who take their lager strong". Stella Artois is also brewed for the Australian market by Lion. By 1960, about 100 million litres of Stella Artois were being produced annually. Stella Artois has broadcast several Super Bowl ads, as part of Anheuser–Busch InBev's overall ad buys during the game. Stella Artois Cidre is a full-flavored, European style cider with a subtle sweetness and a delightful dryness. [6], In 1926, Brouwerij Artois launched Stella as a Christmas beer,[7] named after the Christmas star. Artois purchased the brewery in 1717 and renamed it Brouwerij Artois. The images showed a Stella-monogrammed half-pint glass (due to its strength) – in one advertisement with a muscular 'glass arm' for a handle, in the other a glass sitting beside a torn-in-half telephone directory. Terms of Service OZ. Always Enjoy Responsibly. The name Stella Artois is held within a cartouche which was influenced by the style of Belgian architecture in Leuven. Stella Artois Cidre. Stella Artois is brewed in Belgium (in the plants at Leuven and Jupille) and the United Kingdom, as well as in other countries. This was the same creative unit which was involved, at the time, in Whitbread's launch of Trophy Bitter "The pint that thinks it's a quart". Stella Artois is available on draught and in several packaged sizes. The beer Stella Artois calories are 153 grams with contains ABV of 5.2% Knowing the Alcohol Content of Stella Artois is necessary before you take a sip. [19][20], CS1 maint: BOT: original-url status unknown (, "Inbev expected to launch 4% Stella Artois", "Company Overview of Interbrew International B.V.", "11 Things You Should Know About Stella Artois", Interbrew acquires brewing activities of Whitbread, "Watch the new Stella Artois 4% commercial", "No smooth outcome as Stella 4% sales fall", "Sun Inbev Ukraine Brands : Stella Artois", "Lion welcomes Stella Artois and Belgian specialty beers into its Australian portfolio", "Lobbying company tried to wipe out 'wife beater' beer references", "Portland brews up row over 'wife-beater' Stella", "Chique 'Franse' Stella-spot gaat de mist in op Super Bowl", "Stella Artois maakt weinig indruk op publiek Super Bow", https://en.wikipedia.org/w/index.php?title=Stella_Artois&oldid=989528820, CS1 maint: BOT: original-url status unknown, Articles with unsourced statements from October 2014, Articles with unsourced statements from December 2013, Creative Commons Attribution-ShareAlike License, This page was last edited on 19 November 2020, at 14:32. [13] Much of the beer exported from Europe is produced at InBev's brewery in Belgium, and packaged in the Beck's Brewery in Bremen, Germany. In 2020, AB InBev reduced the alcohol content of their beers for the UK market, from 4.8% to 4.6%. However, it has an ongoing ABV identity crisis. [4] According to Freddy Delvaux, former head of the in-house laboratory, the Belgian version was 33 IBU when he joined the lab in 1973, compared to just 20 IBU in 2014.[12]. Furthermore, the brand makes extensive use of the French language in its advertising campaigns, even though the beer brand originates from the monolingual Dutch-speaking city of Leuven. Another thing to consider here is calories in Stella Artois. [4] Stella Artois is now owned by Interbrew International B.V. which is a subsidiary of the world's largest brewer, Anheuser-Busch InBev SA/NV. The commercial was heavily criticized in the Belgian media for giving the impression that the beer is French. Since 2009, Stella Artois has been suitable for vegans, as isinglass (fish bladder) is no longer used to remove trace amounts of yeast. Whitbread began to brew it under contract in the United Kingdom in 1976. The brand made its debut during Super Bowl XLV in 2011, in an ad starring Adrien Brody aired during Super Bowl XLV 2011. If you do not wish for cookies to be used in your browser then please do not enter this site as they cannot be turned off for the website to work effectively. if your browser does not redirect you in five seconds Privacy Policy. This will make you aware of the alcohol by volume percentage so that you have an idea about Stella Artois alcohol content which you are consuming. $ … You are about to be directed to another site, a place of enjoyment for people of all ages